MARKETING TRAINING FOR SMALL TO MEDIUM BUSINESS LEADERS
Marketing Strategy Optimises Business To Maximise Growth
These are problems real Marketing Strategy know-how will fix because great marketing is not the ads you put out there, it is EVERYTHING THAT ADDS VALUE TO YOUR CUSTOMER.
CLAIR VAN VEEN
Why Learn From Me?
I’m Clair van Veen and I'm a trained marketer with 25 years experience honing my craft working on some of Australia’s biggest businesses (think Woolworths, Stockland, Origin and Afterpay). My specialisation has always been marketing strategy which means I’m hard wired to diagnose obstacles to growth and design ambitious yet achievable ways forward.
What I’ve learned from working with 100's of clients is that while you might be amazing at what you do, until you understand how to think like a marketer, you don’t know how to unlock growth in the long-term.
As well as the giants, I’ve worked with many small to medium business owners. I’m now building a business that teaches people like you how to think like a marketer so growth is always a solution you’ll find, no matter what you think stands in the way.
MARKETING STRATEGY COURSE
Design Powerful Long Term Growth
Marketing Strategy is the most important yet poorly executed phase of marketing. It is your distinct plan for how to win in market. Without it businesses try to grow organically, reacting to customer, competitor and market disruptions, often when it’s too late.
You need a Marketing Strategy if you want to;
- Diagnose barriers to growth
- Design a winning brand positioning
- Formulate revenue-first objectives
- Optimise your business for the long-term
- Deliver marketing that is accountable
Sign up to hear how a trained marketer thinks about businesses like yours.
I email once a week with tips, case studies and marketing news.
Building Strong Brands - Coming 2026!
This is the follow up to Design Powerful Long Term Growth. The ultimate brand course that will teach you everything you need to know to be able to;
- Understand the role of brand positioning in brand
- Learn about brand architecture
- Develop a creative brief that inspires creatives!
- Understand exactly what you need in your brand design toolkit to deliver across channels and audiences
This course will give you the confidence to work effectively with brand designers and communicators.